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Software &
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Social Media &
Technology

    Social
  • Youtube
    • Native iOS app launched
  • Ustream
    • Launched (March)
    Streaming Networks
  • Netflix
    • Netflix began streaming in the United States.
    Mobile
  • Apple
    • First generation iPhone launched - featuring phone, music, camera, internet, scrollable touchscreen, and 4/8gb storage exclusively on AT&T (June)
    • iOS versions 1 and 1.1 launched
  • Android
    • Alpha version launched internally
    Tech
  • Web Browsers
    • Safari 3.0 is released
    • IE 7.0 is released
    • Opera 9.2 is released
    • Firefox 2.0 is released
  • Data
    • 2G and 3G networks were available
    • WiFi calling launched by T-Mobile
  • Hardware
    • Apple TV is launched (January)
    • 6th generation iPod Classic, 1st generation iPod Touch, and 3rd generation iPod Nano are each released (September)
    • Acer Aspire One Netbook is released
    • 1st generation Amazon Kindle is released
    UX
  • Behavior
    • Emphasis placed on teaching the user to navigate
  • Design
    • Usage of oversized graphics, bubbles, glares, and buttons became popular
    Social
  • Facebook
    • Surpassed MySpace in number of users (May)
    • Surpassed MySpace as most popular Social Network (June)
    • Mobile website launched
  • LinkedIn
    • App launched (February)
    Streaming Networks
  • Netflix
    • Netflix partners with consumer electronics companies to stream on the Xbox 360, Blu-ray disc players and TV set-top boxes.
  • Hulu
    • Hulu launched. (March)
  • Amazon Video
    • Service was renamed Amazon Video on Demand. (September)
    Mobile
  • Apple
    • iPhone 3G released - featuring up to 16gb of storage and in-ear headphones (July)
    • iOS versions 2.0, 2.1, 2.2 are released
  • Android
    • Android 1.0 released - featuring web browser, camera support, WiFi support
    • HTC released the “Dream” as the first Android supported phone
    Tech
  • Web Browsers
    • Chrome 1.0 is launched
    • Safari 3.1 is released
    • Firefox 3.0 is released
    • IE 7.0 is released
    • Opera 9.5, 9.6 is released
  • Data
    • 3G became available
    • Motorola & Ericsson first to adopt LTE
  • Hardware
    • 4th generation iPod Nano and 2nd generation iPod Touch are released (September)
    • iPod Touch launched (September)
    • Samsung launched its first smart TV, Pavv Bordeaux TV 750
    • Roku launched (May)
    • HP Mini Note PC Notebook is released
    Social
  • Foursquare
    • Launched (March)
  • Twitter
    • Became third most popular social network
    Streaming Networks
  • Netflix
    • Netflix partners with consumer electronics companies to stream on the PS3, Internet connected TVs and other Internet connected devices.
    Mobile
  • Apple
    • iPhone 3Gs released - featuring up to 32gb of storage (June)
    • iOS Versions iOS 3.0, iOS 3.1 are released
  • Android
    • Android 1.5 (Cupcake) released - featuring support for widgets, virtual keyboards, screen animations (April)
    • Android 1.6 (Donut) released - featuring turn by turn navigation (October)
    • Android 2.0 (Eclair) released - featuring live wallpapers, updated UI (October)
    Tech
  • Web Browsers
    • Chrome 3.0 is released
    • Safari 4.0 is released
    • Firefox 3.5 is released
    • IE 8.0 is released
    • Opera 10.1 is released
  • Data
    • Wireless N was released as the new Wi-Fi standard
  • Hardware
    • 3rd generation iPod Shuffle, 5th generation iPod Nano, and 3rd generation iPod Touch are released
    Social
  • Facebook
    • Mobile app launched
  • Instagram
    • Mobile app launched; only available on iOS (October)
    • Reached 1m users (December)
  • Twitter
    • Signed agreement with Library of Congress to archive all public tweets
    • Major redesign released (December)
    Streaming Networks
  • Netflix
    • Netflix is available on the Apple iPad, iPhone and iPod Touch, the Nintendo Wii, and other Internet connected devices. Netflix launches its service in Canada.
  • Hulu
    • Reached 1 billion videos streamed per month.
    • Hulu Plus launched, offering an expanded content library including full seasons, day-after access to current season content, and more episodes of shows. (November)
  • HBO
    • HBO Go launched. (February)
    Mobile
  • Apple
    • iPhone 4 released (September)
    • iOS Versions iOS 4.0, iOS 4.1, iOS 4.2, 4.3 are released
  • Android
    • Android 2.2 (Froyo) released - featuring push notifications
    • Android 2.3 (Gingerbread) released - featuring video call support
  • Windows
    • Windows Phone 7 launched (October)
    • Windows Phone Store launched (October)
    Tech
  • Web Browsers
    • Chrome 8.0 is released
    • Safari 5.0 is released
    • Firefox 3.6 is released
    • IE 8.0 is released
    • Opera 11.0 is released
  • Data
    • HSPA adoption increased
    • 4G LTE deployed by Verizon
  • Hardware
    • iPad launched (April)
    • 6th generation iPod Nano, 4th generation iPod Shuffle, and 4th generation iPod Touch are released
    • Samsung Galaxy Tab released
    • Cr-48 prototype released by Google (December)
    UX
  • Behavior
    • UX/UI focused on bringing familiarity to the user
  • Design
    • Skeuomorphic design became popular
    Drund
    • Drund version 1.0 launched (August)
    Social
  • Facebook
    • iPad app launched
  • Twitch
    • Launched (June)
  • Snapchat
    • Launched (September)
    Streaming Networks
  • Netflix
    • Netflix launches throughout Latin America and the Caribbean.
    • Launched for iOS and Android devices. (April)
  • Amazon Video
    • Service rebranded as Amazon Instant Video and added access to 5,000 movies and TV shows for Amazon Prime Members. (February)
    Mobile
  • Apple
    • iPhone 4s released - featuring Siri (September)
    • iOS Versions 5.0, 5.1 are released
  • Android
    • Android 3.0 (Honeycomb) released exclusively for tablets (February)
    • Android 4.0 (Ice Cream Sandwich) released - featuring a unified platform for both tablets and smartphones (October)
  • Windows
    • Windows partnered with Nokia (February)
    Tech
  • Web Browsers
    • Chrome 16.0 is released
    • Safari 5.1 is released
    • Firefox 9.0 is released
    • IE 9.0 is released
    • Opera 11.60 is released
  • Data
    • 4G LTE deployed by AT&T
  • Hardware
    • Samsung Series 5 Chromebook released (June)
    • iPad 2 released (March)
    • Surface tablet released (October)
    • Boxee launched (December)
    Drund
    • Drund’s web-based desktop project began (February)
    • The Drund desktop app launched (October)
    Social
  • Facebook
    • Purchased Instagram (April)
    • Facebook added the Timeline feature to user profiles
  • Snapchat
    • Reached 10m users, who share 20m images a day
    Streaming Networks
  • Netflix
    • Netflix became available in Europe including the United Kingdom, Ireland and in the Nordic Countries. Netflix wins its first Primetime Emmy Engineering Award.
  • Amazon Video
    • Signed a deal with Pay-TV channel Epix to feature movies on their streaming service. (September)
    Mobile
  • Apple
    • iPhone 5 released - featuring the dashboard design that became integrated to mimic real-life objects (September)
  • Android
    • Android 4.1 (Jelly Bean) released - featuring Google Now
  • Windows
    • Windows phone 8 released (October)
    Tech
  • Web Browsers
    • Chrome 23.0 is released
    • Safari 6.0 is released
    • Firefox 17.0 is released
    • IE 10.0 is released
    • Opera 12.1 is released
  • Data
    • Increased 4G LTE adoption
  • Hardware
    • Barnes & Noble Nook Tablet 16GB released (February)
    • Samsung Series 3 Chromebook released (October)
    • iPad 3rd & 4th generation released
    • iPad Mini released
    • 7th generation iPod Nano and 5th generation iPod Touch released
    • Samsung Galaxy Tab 2 released
    UX
  • Design
    • Designers began moving away from skeuomorphic design
    Drund
    • Drund began mobile development (February)
    • Drund is accepted into the iOS App Store (October 11)
    Social
  • Vine
    • Launched (January)
    • Became the most downloaded app (April)
  • Instagram
    • Reached 100m monthly users
    • Released video sharing (June)
  • MySpace
    • New site and mobile app with a focus on music released
    Streaming Networks
  • Netflix
    • Netflix expanded to the Netherlands. Netflix launched its first slate of original programming including House of Cards, Hemlock Grove, Arrested Development and Orange is the New Black.
    Mobile
  • Apple
    • iPhone 5s released - featuring fingerprint ID Support (September)
    • iPhone 5c released (September)
    • iOS Versions 7.0, 7.1 released
  • Android
    • Android 4.4 (KitKat) released - featuring screen-recording and translucent UI
    Tech
  • Web Browsers
    • Chrome versions 24.0-31.0 are released
    • Safari 7.0 is released
    • Firefox versions 18.0- 26.0 are released
    • IE 11.0 is released
    • Opera versions 15.0 - 18.0 are released
  • Data
    • 4G LTE
  • Hardware
    • Surface Pro released (February)
    • Samsung Galaxy Gear released (September)
    • Surface 2 and Pro 2 released (October)
    • Chromebook Pixel released
    • iPad Air and iPad Mini 2 released
    • Fitbit Flex and Fitbit Force released
    • Samsung Galaxy Tab 3 released
    • Google Chromecast released
    UX
  • Design
    • Flat design became popular
    • Microsoft became an early adopter of flat design with their Windows 8 interface
  • Behavior
    • Twitter began grouping replies into “conversations”
    Drund
    • Drund began Android development (June 11)
    • Pages released (June 11)
    • Paywalls & Listings released (September)
    • Drund launched to public school districts (October 21)
    Social
  • Snapchat
    • "Live" section released
    Streaming Networks
  • Netflix
    • Netflix launched in 6 new countries in Europe (Austria, Belgium, France, Germany, Luxembourg and Switzerland). Netflix garners 31 primetime Emmy nominations including outstanding drama series, comedy series and documentary or nonfiction special for “House of Cards”, “Orange is the New black”, and “The Square” respectively. House of Cards won three Primetime Emmy Awards. Netflix was the first internet TV network nominated for the primetime Emmy.
    • Netflix now has over 50 million members globally.
    Mobile
  • Apple
    • iPhone 6 & 6 Plus released - featuring Apple Pay and a significantly better camera (September)
    • iOS Versions 8.0, 8.1, 8.2, 8.3, 8.4 are released
  • Android
    • Android 5.0 (Lollipop) released - featuring Google's Material Design
    • Samsung Galaxy Note 4 released
    • Google sells Motorola to Lenovo
  • Windows
    • Windows phone 8.1 released (April)
    Tech
  • Web Browsers
    • Chrome versions 32.0 - 39.0 are released
    • Safari 8.0 is released
    • Firefox versions 27.0 - 34.0 are released
    • Opera versions 19.0 - 26.0 are released
  • Data
    • 4G LTE became widely adopted
    • Wireless AC was released in 2014 and became the new standard in Wi-Fi
  • Hardware
    • Samsung Gear 2 released (April)
    • Surface Pro 3 released (June)
    • Kindle 4th Generation released (September)
    • Fitbit Surge released (October)
    • Playstation TV launched (October)
    • Amazon Fire-Tv stick launched (November)
    • Amazon Alexa launched (November)
    • iPad Mini 3 released
    • Samsung Galaxy Tab 4 released
    • Xbox live released with streaming media apps
    UX
  • Design
    • Designers began to choose simplicity over complex graphics
    • Skeuomorphic design used less and less
    • Material Design is developed by Google
    Drund
    • Advertising integration became available (March 10)
    • Drund released its first collegiate program with Youngstown State Athletics (July)
    • Group features became available (August 6)
    • Mobile Branded Apps became available (October)
    Social
  • Instagram
    • Reached 400m monthly users
  • Snapchat
    • Reached 100m active users
    • Reached 6b video views a day
  • Periscope
    • Bought by Twitter before official launch (January)
    • Launched (March)
    Streaming Networks
  • Netflix
    • Netflix launches in Australia, New Zealand and Japan, with continued expansion across Europe in Italy, Spain and Portugal. The first Netflix original feature film "Beasts of No Nation" is released.
  • Amazon Video
    • The word ‘instant’ was dropped from its title in the U.S and it was renamed Amazon Video. (September)
    • Launched an add on feature for HBO, Cinemax, Fandor, PBS Kids, Seeso, Toku, Boomerang, Curiosity Stream, Lifetime Movie CLub, AMC’s Shudder, Showtime, Starz subscriptions.
  • Sling
    • Sling launched (February)
    Mobile
  • Apple
    • iPhone 6s and 6s Plus are released - featuring Live Photos, 3D Touch, and longer battery life (September)
    • iOS Versions 9.0, 9.1, 9.2, 9.3 are released
  • Android
    • Android 6.0 (Marshmallow) released - featuring additional security with fingerprint recognition, longer battery life
    Tech
  • Web Browsers
    • Edge launched (March)
    • Chrome versions 40.0 - 47.0 are released
    • Safari 9.0 is released
    • Firefox versions 35.0 - 43.0 are released
    • Opera versions 27.0 - 34.0 are released
  • Data
    • 4G LTE
  • Hardware
    • Apple Watch launched (April)
    • Surface 3 released (May)
    • Surface Hub released (July)
    • 6th generation iPod Touch released (July)
    • iPad Mini 4 released (September)
    • Surface Pro 4 and Surface Book released (October)
    • Amazon Echo launched (November)
    • iPad Pro 12.9 inch released
    • Samsung Galaxy Tab A released
    • Samsung Galaxy Tab S2 released
    UX
  • Design
    • Google’s material design language increased in popularity
    • Padding and depth effects were used more liberally
    Drund
    • Community Trends are released (July)
    • Mobile Check-Ins are released (July)
    • Branded web is released (August 11)
    • The Points & Rewards system are released (September)
    • Community Leaderboards are released (September)
    • Albums are released (September)
    • The Live Streaming project began on web and iOS (November)
    Social
  • Facebook
    • 1.23 billion daily active users, 1.15 billion of which used mobile
    • 1.86 billion monthly active users, 1.74 billion of which used mobile
  • Instagram
    • Released stories (August)
  • Periscope
    • Released GoPro support
    Streaming Networks
  • Netflix
    • Netflix is available worldwide. Netflix launches in 130 countries bringing their global entertainment service to 190 total countries around the world. Netflix premieres Stranger Things, which would go on to become an acclaimed and award-winning worldwide phenomenon.
  • Amazon Video
    • Reached 54 million subscribers.
    • Expanded into 200 additional countries. (December)
    Mobile
  • Apple
    • iPhone 7 & 7 Plus are released - featuring a waterproof body, no headphone jack, click-less home button, and haptic feedback (September)
    • iOS Versions 10.0, 10.1, 10.2, 10.3 are released
  • Android
    • Android 7.0 (Nougat) released - featuring high performance graphics and VR compatibility
    • Google Pixel launched (October)
  • Windows
    • Windows 10 Mobile released (March)
    Tech
  • Web Browsers
    • Chrome versions 48.0- 55.0 are released
    • Safari 10.0 is released
    • Firefox versions 44.0 - 50.0 are released
    • IE 11.0.36 is released
    • Opera versions 35.0 - 42.0 are released
  • Data
    • 4G LTE
  • Hardware
    • Fitbit Blaze released (January)
    • Sixth Generation Fire HD 8 released (September)
    • Surface Studio released (October)
    • Surface Book with Performance Base released (October)
    • Samsung Chromebook 3 released
    • Apple Watch Series 1 & 2 released (October)
    • Samsung Gear S3 released (November)
    • Google Home launched (November)
    • Apple AirPods launched (December)
    • Samsung Galaxy TabPro S released
    Drund
    • Live Streaming is released on Web & iOS (February)
    • Drund’s Live Streaming project began on Android (February)
    • Forums are released (June 28)
    • Live Streaming launched on Android (July)
    Social
  • Facebook
    • Reached 1.4 billion daily active users on average for December 2017
    • Reached 2.13 billion monthly active users as of December 31, 2017
  • Instagram
    • Reached 375 million monthly users
  • Twitter
    • Reached 330 million monthly active users
    Streaming Networks
  • Netflix
    • Netflix wins its first Oscar, with The White Helmets for Best Documentary Short Subject. Netflix hits 100 million members globally.
  • Hulu
    • Received its first Emmy and Golden Globe nominations.
  • Amazon Video
    • Launched streaming services for NFL’s “Thursday Night Football’ games during the NFL season.
  • YouTube TV
    • Youtube TV Launched. (February)
    Mobile
  • Apple
    • iPhone 8 & 8 Plus are released (September)
    • iPhone X is released - featuring face ID (November)
    • iOS Versions 11.0 and 11.2 are released
  • Android
    • Android 8.0 “Oreo” released (August)
    • Samsung Galaxy S8, S8 Plus, & S8 Active are released (April)
    • Samsung Galaxy Note 8 released (September)
    • Google Pixel 2 & 2 XL are released (October)
    Tech
  • Web Browsers
    • Chrome versions 56.0 - 63.0 are released
    • Safari versions 10.0 & 11.0 are released
    • Firefox versions 51.0 - 57.0 are released
    • Opera versions 43.0 - 49.0 are released
  • Data
    • 4G LTE
  • Hardware
    • Chromebook Flip released (January)
    • Chromebook Plus released (January)
    • iPad 7th Generation is released (March)
    • Fitbit Alta HR is released (March)
    • Chromebook Pro released (May)
    • MacBook Pro 4th generation featuring the touch bar released (June)
    • iPad Pro 2nd Generation is released (June)
    • Amazon Echo Show is released (June)
    • Surface Pro released (June)
    • Samsung Gear Fit2 Pro released (June)
    • Fitbit Charge 2 is released (August)
    • Fitbit Flex 2 is released (August)
    • Apple Watch Series 3 featuring cellular connectivity released (September)
    • Apple TV 4K 5th Generation is released (September)
    • Amazon Echo Spot is released (September)
    • Fitbit Ionic is released (September)
    • Amazon Kindle Ninth Generation released (October)
    • Pixelbook released (October)
    • Samsung Gear Sport released (October)
    • Google Home Mini is released (October)
    • Roku Sixth Generation released (October)
    • Google Home Max is released (December)
    Drund
    • Launched Wine & Gold Nation - the official fan app of the Cleveland Cavaliers (March)
    • Launched public communities (March)
    • Verified members accounts are released (March)
    • ReCaptcha support is released (March)
    • Featured content is released (March)
    • “What You Missed” section to the feed is released (April)
    • Tag roles in posts is released (May)
    • Edit posts and comments are released (May)
    Social
  • Facebook
    • 1.49 billion daily active users on Facebook on average for September 2018
    • 2.27 billion monthly active users on Facebook as of September 30, 2018
  • Instagram
    • Reached 1 billion + monthly actives
    • Reached 500 million + daily actives
    • Reached 400 million + daily stories actives
  • Twitter
    • Reached 326 million monthly active users
    Streaming Networks
  • Netflix
    • Netflix becomes the the most nominated service at 2018 Primetime and Creative Arts Emmy Awards with 112 nominations. Ties with HBO for most wins taking home 23 accolades for series.
  • Hulu
    • Hit 17 million subscribers. (January)
  • HBO
    • Reached 5 million subscribers. (February)
  • Amazon Video
    • Reached 26 million viewers.
    • Announced that they will broadcast 20 live Premier League football matches form 2019-20 season on a 3 year deal. (June)
  • YouTube TV
    • Began carrying the Time Warner-owned Turner Broadcasting System's cable networks (including, among others, TBS, TNT, CNN and Cartoon Network)
    • Announced deal to add NBA TV and MLB Network. (February)
    Mobile
  • Apple
    • Apple announced iOS 12. (June)
    • iPhone XS and XS Max are released (September)
    • iPhone XR is released (October)
  • Android
    • Samsung release Samsung 9.0 based on Android "Oreo" 8.0 globally to Samsung Galaxy S8 and S8+ (February)
    • Google and partners officially launched Android Go (based on Android "Oreo" 8.1 but tailored for low-end devices) with Nokia 1, Alcatel 1X, ZTE Tempo Go, General Mobile 8 Go, Micromax Bharat Go and Lava Z50. (March)
    • Google release Android "P" as a developer preview. (March)
    • Google releases Android 9.0 "Pie" (August)
  • Windows
    • Microsoft released Windows 10 Version 1803 (April)
    Tech
  • Data
    • 4G LTE
  • Hardware
    • Fitbit Ace is released (February)
    • iPad is released (March)
    • Fitbit Versa is released (April)
    • Samsung Gear S3 is released (August)
    • Apple Watch Series 4 is released (September)
    • Roku Seventh Generation is released (September)
    • iPad Pro is released (October)
    • Fitbit Charge 3 is released (October)
    • Kindle Paperwhite 4th generation is released (October)
    • Google Home Hub is released (October)
  • Web Browsers
    • Chrome versions 64.0 - 71.0 are released
    • Firefox versions 58.0 - 64.0 are released
    • Opera versions 50.0 - 57.0 are released
    Drund
    • Rebuilt the mobile experience
    • Launched condense posts (March)
    • Launched stream dashboard (April)
    • Launched new Drund website (July)
    • Redesigned profile, groups, and pages (September)
    • Launched blocking users (October)
    • Launched real time web notifications (December)
    Social
  • Facebook
    • Reached 1.59 billion daily active users (June)
    • Reached 2.41 billion monthly active users (June)
  • Instagram
    • Reached 1 billion + monthly actives.
    • Reached 500 million + daily stories actives.
  • Twitter
    • Twitter switched its user reporting metric to monetizable daily active users.
    Streaming Networks
  • Netflix
    • Reached 151 million subscribers.
  • Hulu
    • Reached 75 million subscribers.
  • Sling
    • Reached 5 million subscribers. (February)
    • Reached 2.4 million subscribers. (May)
  • Amazon Video
    • Reached 96.5 million subscribers.
  • Disney +
    • Disney announced that it will offer a bundle of the ad-supported Hulu with Disney+ and ESPN+ for US$12.99 per-month. (August)
  • Apple TV Plus
    • Apple announces Apple TV Plus for November 1st.
    Mobile
  • Apple
    • Apple announced iOS 13 (June)
    • Apple announced the iPhone 11 and iPhone 11 Pro (September)
  • Android
    • Samsung Galaxy A50 (March)
    • Google Pixel 3a (April)
    • Samsung Galaxy Note 10 (July)
    • Android 10.0 Released (September)
    • Samsung Galaxy Fold (September)
  • Windows
    • Microsoft announced that support for Windows 10 Mobile would end on December 10, 2019, and that Windows 10 Mobile users should migrate to iOS or Android phones.
    Tech
  • Data
    • Atlanta becomes the first city to have 5G available
  • Hardware
    • Samsung Galaxy Wireless Buds are announced (February)
    • Fitbit Inspire is released (March)
    • Fitbit Versa Lite Edition is released (March)
    • iPad Air (3rd Generation) is released (March)
    • iPad Mini (5th Generation) is released (March)
    • Airpods (2nd Generation) is released (March)
    • Kindle 9 is announced (March)
    • Kindle Oasis (3rd Generation) is released (July)
    • Chromebook Tab 10 is released (July)
    • Surface Hub is released (April)
  • Web Browsers
    • Chrome versions 72.0 - 76.0 are released.
    • Firefox versions 65.0 - 68.0 are released.
    • Opera versions 58.0 - 63.0 are released.

To be continued...